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BPMO Group will publish next week the second report of how Spanish companies are integrating blogs and web 2.0 tools in their communication plans. Well-located in two hubs in Madrid and in Barcelona, near of the biggest companies in Spain and also its customers, BPMO especially focused this study on the use and the functions of new medias online, targeted to become direct ways to well-communicate with consumers.

This event will take place in Barcelona, next Friday 5 October (inscriptions following this link). Pau Herrera and Javier Celaya will be keynote speakers, capitalizing on more than 20 years of experience in communication strategies.

In the meantine, BPMO launched a new blog dedicated to become a forum on web 2.0 applications in the area of the Corporate communication. The title of this second report is "Comunicación empresarial 2.0. La función de las nuevas tecnologías sociales en la estrategia de comunicación empresarial".